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The Biggest Lie In Video Production History

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“We’ll fix it in post!”

NO! YOU WON’T!

One of the biggest mistakes made by video shooters is the false belief that they can fix mistakes in post.

If you didn’t get the sound as you recorded the shot – if you were out of focus – if you’re hand-holding technique resulted in poor footage, etc., etc., etc., you will probably be sorry if you think you can fix it after you shoot it.

Even long-standing professionals know that it’s hard to sync dialog, or cut around bad footage. Amateurs have even less chance for success.

It’s always best to get it right in the camera. Besides making it actually possible to get the result you want, getting it right in the camera is less time-consuming, less expensive and less stressful, than trying to fix it later.

Don’t be lazy. Stay on the shot until you get it right. You’ll be happier in the end. And you’ll actually have a realistic chance of getting the results you want. Hoping to fix it in post will most likely mean failure.

Written by scottbourne

December 1, 2008 at 3:24 pm

Posted in Uncategorized

One Response

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  1. You are so right! Having done video for 30 years, I really despise the phrase, “we’ll fix it in post.”

    Even with today’s incredible edit systems, you can not make it look good if it looks lousy to begin with. Minor fixes, ok but major stuff is not going to happen.

    Thanks!
    Lorraine

    Lorraine Grula

    December 2, 2008 at 3:34 pm


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